Monday, 19 October 2009

Alex Box, creator of ILLAMASQUA.


Alex Box has a background in fine art, She didn't intend to become a Make-up Artist but just ended up here. When her Art grew and took to the body and face it was noticed and a slight change of direction was suggested by friends.
Which means that her career as a make-up artist was born out of sheer talent rather than intention.
Today, Her make-up explores the relationship between art, science, nature and the magical.

Alex told us that she never has a plan when creating a look. It just comes about organically and while she appreciates that the visuals may not be to everyone taste, the fact that they are getting talked about is exactly the point.

After meeting the cast of colorful characters behind Illamasqua I really feel that this is a totally unique brand.
Unique because Illamasqua is fuelled by passion, raw talent and a huge respect for what each individual brings to the table.
Rather than creating easy to sell diluted products Illamasqua take risks and ultimately its paying off.

All infor by Sam and Nic, thanks to pixiwoo.

NO COLOR NO LIFE!

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